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Don’t hit post!

Don’t hit post!

When you decide you are going to start a social media campaign, I know... you want to just go for it.  Please don't do that.  There is a critical piece that must happen before you start creating content and trying to "go viral." And that piece is planning a strategy. ...

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Don’t say it.

Don’t say it.

Today is somewhat of a history lesson.  It's long been known that social media platforms prefer to keep users on their platform. If they start sending viewers to links off their site, they may not get them back for a while. And that's not what they want at all.  Just...

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