by Shane Shaps | Dec 9, 2020 | Social Media Marketing
Since the end of 2008. That’s how long we’ve been at this. We pride ourselves on bringing a true, human voice to the brands we represent. We started this way and we’ll keep going this way. Because, as I reminded readers back in July, we’re...
by Shane Shaps | Nov 23, 2020 | Social Media Marketing
First, I’d like to start by saying thank you to Sherwin-Williams. I appreciate that this morning’s Twitter feed was the most normal I’ve seen it in a while. The breaking news about Covid and politics was pushed to the side while we all went bananas...
by Shane Shaps | Oct 8, 2020 | Social Media Marketing
Outsourcing – why do it? Who needs it? Will it make your life easier or more difficult? My next few blogposts are going to be a series on this topic. Today I’m talking about looking at your brand from the outside in. One area where we have been...
by Shane Shaps | Aug 12, 2020 | A note from Shane
Today marks 12 years since I started doing what I do. In some ways it seems like yesterday and in others it feels like a lifetime ago. I look at the photo in this blog and I am warmed by the memories of those days with little, tiny children, but feel grateful for the...
by Shane Shaps | Aug 4, 2020 | A note from Shane
Last week I wrote about not being good with Plan B. That’s true. I’m not. But here’s what I AM good at doing: finding silver linings. Optimism is a gift I was given at birth. It’s not something I work on, it’s not something I think about,...