by Shane Shaps | Feb 17, 2026 | Big Marketing Minute
A simple security check every business needs to do If you run a business and use Facebook, Instagram, or ads, this is one of those unsexy but critical conversations. Because here’s the truth I see all the time – businesses think they “own” their social media...
by Shane Shaps | Feb 10, 2026 | Big Marketing Minute
We get it. You are a small business owner and you want to do it all yourself. You are bootstrapping, watching every dollar, and trying to be smart with where your money goes. Saving pennies feels responsible, especially in the early stages. You built this thing from...
by Shane Shaps | Nov 20, 2025 | Big Marketing Minute
This week’s Big Marketing Minute is focused on imposter syndrome. I had never heard this term when I was younger. I probably never felt it until I owned my own business. I was raised by parents who always told me I could be anything I put my mind to. I was...
by Shane Shaps | Sep 25, 2025 | Big Marketing Minute
I know I have battled clients before letting them know “this is no time to be humble” and sometimes they come back to me with “well I can’t share this story because I can’t share specifics, I can’t share the client’s...
by Shane Shaps | Aug 28, 2025 | Big Marketing Minute
I talk a lot here about strategy. It’s important to define your strategy and make a plan for implementing it. It’s important to check in with that strategy throughout the year. This post reviews just that. One important part of that strategy has always...
