by Shane Shaps | Feb 12, 2024 | Monday Marketing Minute
Last week on the Monday Marketing Minute we talked about keeping things real and authentic. This week we are focused on one of the main pieces of your marketing strategy and that is your definition of your content pillars. When working with any client, one of the...
by Shane Shaps | Jun 23, 2021 | Let's Get Real Livestream
Picture this. It’s early spring of 2020 and the trip is planned. I’ve never visited Italy and have always wanted to go. Right before the pandemic hit, my daughter was set to visit Italy early in June with my parents and nephew. And my husband and I were...
by Shane Shaps | Jun 16, 2021 | Let's Get Real Livestream
I first met Monday’s guest, John Cloonan, sometime last summer on Twitter. As with so many of my guests, we met in a tweetchat and then took the conversation offline with a virtual coffee. John lives down in Atlanta and is a motorcycle driver. I, of course, am...
by Shane Shaps | Jun 4, 2021 | Let's Get Real Livestream
Monday morning we are back with a new episode! Join me as Joe Pulizzi, founder of The Tilt, joins me Monday. If you work in content in marketing at any level, believe me when I tell you not to miss this one. Joe is the first guest I’ve never actually met/spoken...
by Shane Shaps | May 7, 2021 | Let's Get Real Livestream
Monday? Already! Can’t believe it. But… I’m excited for Let’s Get Real Monday morning. My guest is Martin Lieberman, brilliant content manager. Martin’s experience is vast. He’s worked with B2B and B2C companies, he’s worked...
