by Shane Shaps | Mar 25, 2024 | Monday Marketing Minute
One of the best parts about being an outsourced member of the marketing team of our clients is that we get the opportunity to partner with other likeminded people and agencies. We always say we stay in our lane when it comes to marketing. We handle social....
by Shane Shaps | Mar 18, 2024 | Monday Marketing Minute
I used to have a saying that I think in terms of tweets. I can’t do long-form content consumption, my brain just doesn’t work that way. And then Twitter kind of imploded and who knows what’s happening over there. But also… I noticed...
by Shane Shaps | Mar 11, 2024 | Monday Marketing Minute
This week I had to pivot on my Marketing Minute post as you’ll see on Instagram. I had a great video ready to go with this week’s theme but after last night’s Oscars I had to rethink what to say. I’ve been working toward a rebrand and part of that rebrand has been to...
by Shane Shaps | Mar 4, 2024 | Monday Marketing Minute
Each week we get a little bit closer to the BIG reveal of the new brand. But for now… we’re still coasting along, working with our clients, making their online voices and content sparkle, and sharing top tips with you, our community. This week we are...
by Shane Shaps | Feb 26, 2024 | Monday Marketing Minute
When we begin working with a client, they want to know when we will start publishing and engaging. The truth is usually “not yet.” For about the first month or so when we work with a client, there is planning and strategic work involved. Once we build a...
by Shane Shaps | Feb 19, 2024 | Monday Marketing Minute
Today I am out of the office so I’m coming to you from my alma mater, the University of Florida (Go Gators!). It’s been a fun weekend at a sorority reunion so it’s a good time to remind you that it’s important as your company continues to...
