by Shane Shaps | Nov 20, 2025 | Big Marketing Minute
This week’s Big Marketing Minute is focused on imposter syndrome. I had never heard this term when I was younger. I probably never felt it until I owned my own business. I was raised by parents who always told me I could be anything I put my mind to. I was...
by Shane Shaps | Apr 10, 2025 | Big Marketing Minute
Every aspect takes a village of people. There is nothing I do on my own, ever. For both business life and personal life, I have mentors and advisors I reach out to for guidance and advice and I also serve as an advisor for others. When I was pregnant it was all the...
by Shane Shaps | Nov 10, 2020 | Social Media Marketing
You don’t get all the jobs you think you should. And sometimes, that’s just fine. Three weeks ago, this is exactly what I did. I’ve had a standard proposal template I’ve used for YEARS to present to potential clients. It had gotten stale and...
by Shane Shaps | Feb 17, 2020 | if you ask me., Uncategorized
So today we are traveling as our kids are off school for the week. We’re on a very-early-in-the-college-search visit to the University of Texas at Austin. It’s been a long day so we are all taking a little quiet time in the hotel before we head out and...
by Shane Shaps | Jul 12, 2017 | A note from Shane, Social Media Marketing
Being an entrepreneur is exhilarating, but it can also be a huge challenge sometimes. One of the challenges I faced when my business was young was knowing what our services were worth. There were certainly times early on when I’d negotiate myself out of making...