by Shane Shaps | Apr 23, 2025 | Big Marketing Minute
The past few weeks have had a lot of focus on continuing education. And for what feels like the first time, I seem to be the one teaching. I never really thought of myself as a teacher. I’m a doer. Need someone to tell someone how to do something?...
by Shane Shaps | Apr 10, 2025 | Big Marketing Minute
Every aspect takes a village of people. There is nothing I do on my own, ever. For both business life and personal life, I have mentors and advisors I reach out to for guidance and advice and I also serve as an advisor for others. When I was pregnant it was all the...
by Shane Shaps | Mar 18, 2025 | Big Marketing Minute
I say it often to my clients: This is no time to be humble. You know who sells your business better than you do? Better than your top salesperson? YOUR CLIENTS. Think about it. How often do you pick up the phone and call someone whose ad you saw without first asking...
by Shane Shaps | Feb 19, 2025 | Big Marketing Minute
I’ve always been a “multitasker.” I can do a lot of things at once. It’s not that I can. It’s that I must. Sometimes I’m on a conference call while I change the laundry. Sometimes I’m on a zoom while I’m calming down my...
by Shane Shaps | Feb 4, 2025 | Big Marketing Minute
It’s a statement anyone of my generation knows… “Be kind. Rewind.” So I’m going to rewind for a second and remind everyone.. be kind. This post is particularly for moderators and administrators of groups and online communities....