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You get what you pay for.

You get what you pay for.

Have you ever lost a client because you weren’t the cheapest? Not that you weren’t the least expensive, but that you weren’t the cheapest? There’s a difference. Years ago, we had a client with whom we loved working. They had great content, were...
What’s a poster?

What’s a poster?

So yesterday I got an interesting message from a friend. She and I have always compared notes when we see a company out there “doing it wrong” or someone we think could really use the other’s help (we are in different, but related, industries). She...
Episode 19: Christy Smallwood

Episode 19: Christy Smallwood

I first met Monday’s guest, Christy Smallwood, several years ago. I was considering joining a local Chamber of Commerce and she was telling me why I should do it. I was hesitant… seemed like an investment of both money and time. Time was a bigger...
Episode 17: Mara White

Episode 17: Mara White

Look. Some weeks I am able to write these blogposts on Friday mornings just after the kids leave for school and before my 8:30 coffee chat. The topic is so focused and targeted I just let the words come out and just like that a blogpost is written. Well this one is...
Episode 15: Christina Garnett

Episode 15: Christina Garnett

Monday’s show is going to be chock-full of information, whether you are a business owner or a marketer. Christina Garnett is a one-of-a-kind marketer with experience to back it up. Monday we’re talking about her knowledge in social listening and how the...
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