by Shane Shaps | Jul 23, 2024 | Big Marketing Minute
When people ask us what we do at Big Voice Social we have a simple description: we develop and implement brand personas, using social media platforms in the voice of our clients to serve as a true human behind the keyboard, building community, creating a groundswell...
by Shane Shaps | Jul 1, 2024 | Big Marketing Minute
Last week, I took a break from blogposts and emails. My team had written such wonderful testimonials about our company that I thought I’d let those stand on their own. That’s not true. I just told a lie. I didn’t write a blogpost about the...
by Shane Shaps | Jun 18, 2024 | Big Marketing Minute
So here’s the thing. Sometimes it’s not so much what you say, but how you say it. Of course voice tone and intonation are really easy to understand when you’re talking and listening to another person but with text and written copy sometimes it can be harder. How many...
by Shane Shaps | May 28, 2024 | Big Marketing Minute
One thing we have focused on since the beginning with our clients is the importance of being real when you’re engaging on social. The last thing anyone wants to see when you show up in their newsfeed is a perfectly polished “ad.” There is a place...
by Shane Shaps | May 7, 2024 | Big Marketing Minute
Way back in 2020 I wrote a post about the most freeing statement I learned to say… “I don’t know.” This week’s Big Marketing Minute is focused on that topic. As an entrepreneur, no matter what business you are in, it’s important to...
