by Shane Shaps | Mar 11, 2025 | Big Marketing Minute
One of the things I get asked often is “What’s the best way to get my message across? How will I know people see it?” In my opinion, having done this for a very long time, the best way is to use multiple ways. In marketing, we use a goldfish...
by Shane Shaps | Mar 3, 2025 | Big Marketing Minute
This week’s Big Marketing Minute is something I share with my clients often: If you are great at what you do, now is a great day to tell someone! Tell everyone! If you are good at what you do, then use your platform and don’t keep it to yourself. I often...
by Shane Shaps | Feb 25, 2025 | Big Marketing Minute
One thing we focus on a LOT with clients is how important employee engagement is. When we look at our analytics and see a huge peak in reach, impressions and engagement, it’s typically because of one thing: shares. For a small business, the best way to make...
by Shane Shaps | Feb 19, 2025 | Big Marketing Minute
I’ve always been a “multitasker.” I can do a lot of things at once. It’s not that I can. It’s that I must. Sometimes I’m on a conference call while I change the laundry. Sometimes I’m on a zoom while I’m calming down my...
by Shane Shaps | Feb 4, 2025 | Big Marketing Minute
It’s a statement anyone of my generation knows… “Be kind. Rewind.” So I’m going to rewind for a second and remind everyone.. be kind. This post is particularly for moderators and administrators of groups and online communities....
