by Shane Shaps | Feb 17, 2026 | Big Marketing Minute
A simple security check every business needs to do If you run a business and use Facebook, Instagram, or ads, this is one of those unsexy but critical conversations. Because here’s the truth I see all the time – businesses think they “own” their social media...
by Shane Shaps | Feb 10, 2026 | Big Marketing Minute
We get it. You are a small business owner and you want to do it all yourself. You are bootstrapping, watching every dollar, and trying to be smart with where your money goes. Saving pennies feels responsible, especially in the early stages. You built this thing from...
by Shane Shaps | Feb 4, 2026 | Big Marketing Minute
I saw it unfold as it was happening. A friend, colleague, whatever you want to call her, posted an authentic piece on LinkedIn last week with a solid list of advice for her community and target audience. She’s very clear on who her community is and she spoke...
by Shane Shaps | Jan 28, 2026 | Big Marketing Minute
What I’m sharing this week isn’t new, it isn’t a trend, it’s not the latest and greatest in social. It’s what social has ALWAYS been about – show the real. Be authentic. Your Instagram account, your TikTok account, allllllllllll...
by Shane Shaps | Jan 20, 2026 | Big Marketing Minute
One of the ways I’ve grown my business is to think differently about other agencies who one might think “do what I do.” There are lots of marketing agencies out there. And there may have been a time that I considered those agencies competition...
