by Shane Shaps | Jul 12, 2017 | A note from Shane, Social Media Marketing
Being an entrepreneur is exhilarating, but it can also be a huge challenge sometimes. One of the challenges I faced when my business was young was knowing what our services were worth. There were certainly times early on when I’d negotiate myself out of making...
by Shane Shaps | Jun 2, 2017 | Social Media Marketing
Get your mind out of the gutter. Each time a new month begins, we go into analytics mode. It’s not fun, it’s not glamourous. Sometimes, frankly, it’s the bain of my existence. Math is not my strong suit and analyzing data, well, let’s just say...
by Shane Shaps | Mar 30, 2017 | A note from Shane, if you ask me., Social Media Marketing
Read that title again. Sounds off, right? To be honest, we’re not that difficult to work with. We’re available pretty much all the time, we deliver what we say we will – oftentimes more – and we take our clients’ success personally (no...
by Shane Shaps | Feb 2, 2015 | A note from Shane, Social Media Marketing
When I first began this career creating true online voices for brands, I didn’t even know what I was doing was an actual “thing.” I remember asking my cousin, “Won’t somebody just pay me to play on Facebook?” And she came back,...
by Shane Shaps | Jan 26, 2015 | if you ask me., Social Media Marketing, Who am I and why am I doing this?
Today I was asked an interesting question. “Why don’t we offer services like web design and SEO at our company?” It’s a great question, and one that I believe actually sets our company apart from others. There are certainly larger firms out...
by Shane Shaps | Jan 22, 2015 | A note from Shane, if you ask me., Social Media Marketing
So often when I meet with clients and potential clients they want to know, “What will be the ROI of engaging in a social media campaign?” It’s a good question to ask, of course. If a company is going to involve resources – financial or staffing...