by Shane Shaps | Dec 28, 2020 | Social Media Marketing
Well. Here we are. The end of 2020 and the prep for 2021. Listen, I’m not going to hash out all the ways 2020 was horrific. Feel free to read Dave Barry’s wrap-up if you’re so inclined. I’ve previously shared a few ways I think 2020 changed us...
by Shane Shaps | Dec 16, 2020 | Social Media Marketing
You might say this post is a continuation of my last post. Earlier today I was on with a client as we were planning for 2021. I feel like all day, everyday, especially on the #MarketingTwitter community, we talk about how social is coming back to being what it started...
by Shane Shaps | Dec 9, 2020 | Social Media Marketing
Since the end of 2008. That’s how long we’ve been at this. We pride ourselves on bringing a true, human voice to the brands we represent. We started this way and we’ll keep going this way. Because, as I reminded readers back in July, we’re...
by Shane Shaps | Oct 8, 2020 | Social Media Marketing
Outsourcing – why do it? Who needs it? Will it make your life easier or more difficult? My next few blogposts are going to be a series on this topic. Today I’m talking about looking at your brand from the outside in. One area where we have been...
by Shane Shaps | Aug 12, 2020 | A note from Shane
Today marks 12 years since I started doing what I do. In some ways it seems like yesterday and in others it feels like a lifetime ago. I look at the photo in this blog and I am warmed by the memories of those days with little, tiny children, but feel grateful for the...