by Shane Shaps | Aug 12, 2025 | Big Marketing Minute
This week I’m focused on Gen Z and all they bring to the workforce of today. I mentioned in my Instagram post earlier in the week that about a decade ago I had an incident with a younger member of a client team so today I’m here to share that story. In...
by Shane Shaps | Apr 23, 2025 | Big Marketing Minute
The past few weeks have had a lot of focus on continuing education. And for what feels like the first time, I seem to be the one teaching. I never really thought of myself as a teacher. I’m a doer. Need someone to tell someone how to do something?...
by Shane Shaps | Apr 16, 2025 | Big Marketing Minute
I. Have. Made. It. Back in September, the crazy rat race began. When Gramercy, our nearly 12-year-old lab was diagnosed with cancer, the whackamoles started hitting. One thing after another, no slowing down, no rest for the weary. Gramercy died and later that week...
by Shane Shaps | Feb 19, 2025 | Big Marketing Minute
I’ve always been a “multitasker.” I can do a lot of things at once. It’s not that I can. It’s that I must. Sometimes I’m on a conference call while I change the laundry. Sometimes I’m on a zoom while I’m calming down my...
by Shane Shaps | Feb 4, 2025 | Big Marketing Minute
It’s a statement anyone of my generation knows… “Be kind. Rewind.” So I’m going to rewind for a second and remind everyone.. be kind. This post is particularly for moderators and administrators of groups and online communities....