by Shane Shaps | Jan 8, 2024 | Monday Marketing Minute
Welcome to the first full week of 2024. This year, I did two things in lieu of a “resolution:” I set a one-word intention for the year and that word is PUSH. What I mean by that is I’m going to push myself into things that make me uncomfortable (hey,...
by Shane Shaps | Jan 4, 2024 | Who am I and why am I doing this?
It’s not often a business owner actually asks for an opinion, but here I am… asking. I really do want your input. Here’s the deal: I’m considering a rebrand. I mean, I’m in the branding space and my own brand doesn’t truly represent...
by Shane Shaps | Dec 20, 2023 | A note from Shane
There’s an exercise that comes up in Peloton strength classes that is one of my least favorites because I feel like it throws me off balance. It’s a backward/forward lunge in which you move fluidly from a backwards lunge into a forward lunge with the same...
by Shane Shaps | Jul 18, 2023 | Social Media Marketing
I love this kind of compliment. Recently we started working with a new client. This is one of those clients that falls into “the best kind of client” category. When people ask me my ideal client, I say they have two things: They understand WHY they are...
by Shane Shaps | Jun 7, 2023 | A note from Shane
Parents have been saying to their teenagers for years “you know what’s on social isn’t real, right?” The perfect portrait, the perfect group of friends, the most beautiful sunset… sometimes it’s all pre-planned, pre-worked, shot a...
