by Shane Shaps | Feb 25, 2025 | Big Marketing Minute
One thing we focus on a LOT with clients is how important employee engagement is. When we look at our analytics and see a huge peak in reach, impressions and engagement, it’s typically because of one thing: shares. For a small business, the best way to make...
by Shane Shaps | May 14, 2021 | Let's Get Real Livestream
I first met Monday’s guest, Christy Smallwood, several years ago. I was considering joining a local Chamber of Commerce and she was telling me why I should do it. I was hesitant… seemed like an investment of both money and time. Time was a bigger...
by Shane Shaps | Feb 26, 2021 | Let's Get Real Livestream
Join me Monday for our next episode when I pull back the curtain on the keyboard and share two members of our team with you – my fellow community managers, Candace Portman and Lindsay Spencer. As with so many of my guests, I met Candace on Twitter. And as with...
by Shane Shaps | Jan 14, 2021 | Let's Get Real Livestream
There’s a skill to taking on multiple voices. It’s a skill that comes with taking on multiple tasks. I knew it was time to start growing my team when the number of voices in my head (ie, the number of voices from which I was tweeting) got to about 7. Until...
by Shane Shaps | Nov 10, 2020 | Social Media Marketing
You don’t get all the jobs you think you should. And sometimes, that’s just fine. Three weeks ago, this is exactly what I did. I’ve had a standard proposal template I’ve used for YEARS to present to potential clients. It had gotten stale and...
