by Shane Shaps | Mar 1, 2024 | A note from Shane
You know what the best feeling is? Being able to say “thank you.” While I try to thank my team as often as I can, it’s nice to have a whole day around the opportunity to stop what I’m doing and take an entire inhale/exhale cycle and tell my...
by Shane Shaps | Feb 26, 2024 | Monday Marketing Minute
When we begin working with a client, they want to know when we will start publishing and engaging. The truth is usually “not yet.” For about the first month or so when we work with a client, there is planning and strategic work involved. Once we build a...
by Shane Shaps | Feb 19, 2024 | Monday Marketing Minute
Today I am out of the office so I’m coming to you from my alma mater, the University of Florida (Go Gators!). It’s been a fun weekend at a sorority reunion so it’s a good time to remind you that it’s important as your company continues to...
by Shane Shaps | Feb 5, 2024 | Monday Marketing Minute
If there’s one piece of social that is my favorite part, it’s the permission to be 100% authentically real. Social has always been about true conversation between people. It’s not meant to be shouting about your products and services at an audience. ...
by Shane Shaps | Jan 29, 2024 | Monday Marketing Minute
The title of this post should be office, right? Who wants to hang out with a wall flower? No one wants to get cornered at an event by the person who can’t hold a conversation. The same is true on social. People don’t want to be sold to. They want to know...