by Shane Shaps | Feb 14, 2022 | Social Media Marketing
My business is built on organic social media engagement. It’s what we know, it’s what we do. We’ve always stayed steadfast to our focus on engagement. We create human personas to represent the brands we work with, and we develop realtime...
by Shane Shaps | Jan 27, 2022 | Let's Get Real Livestream
Monday’s guest, Jennifer McGinley, joins me from her office at JLM Strategic Communications. She got to this point after a career at larger places – mostly in the healthcare world. As someone who also left that kind of life to be my own boss, I look...
by Shane Shaps | Jan 20, 2022 | Let's Get Real Livestream
A few weeks ago I wrote about not being fully rested and ready for a new year. I finally got some rest last weekend and by the middle of January, finally found myself ready for the year to begin. And here we are.. the month is nearly over! One of the things that...
by Shane Shaps | Jan 6, 2022 | Let's Get Real Livestream
As we begin this new year among COVID, air travel delays and weather, we are looking ahead to better days, some kind of “normal” (whatever that means) and a productive, successful year. But it’s also a good time to look back on how far we’ve...
by Shane Shaps | Dec 2, 2021 | Let's Get Real Livestream
Once in a while, I come across someone in my world on Twitter who has built a business doing precisely what I do – serving as the voice of a number of brands on social. Monday’s guest, Ed Alexander of Fan Foundry, takes it one step further with his extreme...