by Shane Shaps | Mar 25, 2026 | Big Marketing Minute
Ok ok ok. It’s been a minute since I’ve posted here but the truth is I just got really busy with client work and a bit of travel. And sometimes, that’s just how it goes. Sometimes we just have to let one of the spinning plates drop in order to keep...
by Shane Shaps | Feb 24, 2026 | Big Marketing Minute
The best piece of advice I ever got was this: hire people who have skills you do not. At the time, I probably nodded along like we all do when someone gives us smart business advice. Of course that makes sense. Of course you should not try to be everything to...
by Shane Shaps | Feb 17, 2026 | Big Marketing Minute
A simple security check every business needs to do If you run a business and use Facebook, Instagram, or ads, this is one of those unsexy but critical conversations. Because here’s the truth I see all the time – businesses think they “own” their social media...
by Shane Shaps | Jan 28, 2026 | Big Marketing Minute
What I’m sharing this week isn’t new, it isn’t a trend, it’s not the latest and greatest in social. It’s what social has ALWAYS been about – show the real. Be authentic. Your Instagram account, your TikTok account, allllllllllll...
by Shane Shaps | Jan 14, 2026 | Big Marketing Minute
Just when I thought I could take a weekend off, BOOM… the Instagram breach happened. Mid-Saturday it happened. Forbes broke the story as far as we could tell and we immediately had to spring into action and get all of our clients’ passwords changed. When...
