by Shane Shaps | Jun 16, 2021 | Let's Get Real Livestream
I first met Monday’s guest, John Cloonan, sometime last summer on Twitter. As with so many of my guests, we met in a tweetchat and then took the conversation offline with a virtual coffee. John lives down in Atlanta and is a motorcycle driver. I, of course, am...
by Shane Shaps | Jun 10, 2021 | Social Media Marketing
One of the things we do for our clients is part of their reputation management. That is, we read their reviews and we respond to them. When there are positive reviews? We respond and say thank you. Someone took the time to give their words about how great our client...
by Shane Shaps | May 26, 2021 | A note from Shane
Have you ever lost a client because you weren’t the cheapest? Not that you weren’t the least expensive, but that you weren’t the cheapest? There’s a difference. Years ago, we had a client with whom we loved working. They had great content, were...
by Shane Shaps | May 21, 2021 | Let's Get Real Livestream
Each week, we focus on how to put some personality into your brand and how to be a real person with thoughts, opinions and feelings – even as a brand voice. I would venture to say almost no one does this as well as Alyx Johnson. You can follow her on Twitter at...
by Shane Shaps | May 19, 2021 | Social Media Marketing
So yesterday I got an interesting message from a friend. She and I have always compared notes when we see a company out there “doing it wrong” or someone we think could really use the other’s help (we are in different, but related, industries). She...
