by Shane Shaps | Dec 28, 2020 | Social Media Marketing
Well. Here we are. The end of 2020 and the prep for 2021. Listen, I’m not going to hash out all the ways 2020 was horrific. Feel free to read Dave Barry’s wrap-up if you’re so inclined. I’ve previously shared a few ways I think 2020 changed us...
by Shane Shaps | Dec 16, 2020 | Social Media Marketing
You might say this post is a continuation of my last post. Earlier today I was on with a client as we were planning for 2021. I feel like all day, everyday, especially on the #MarketingTwitter community, we talk about how social is coming back to being what it started...
by Shane Shaps | Dec 9, 2020 | Social Media Marketing
Since the end of 2008. That’s how long we’ve been at this. We pride ourselves on bringing a true, human voice to the brands we represent. We started this way and we’ll keep going this way. Because, as I reminded readers back in July, we’re...
by Shane Shaps | Nov 23, 2020 | Social Media Marketing
First, I’d like to start by saying thank you to Sherwin-Williams. I appreciate that this morning’s Twitter feed was the most normal I’ve seen it in a while. The breaking news about Covid and politics was pushed to the side while we all went bananas...
by Shane Shaps | Nov 10, 2020 | Social Media Marketing
You don’t get all the jobs you think you should. And sometimes, that’s just fine. Three weeks ago, this is exactly what I did. I’ve had a standard proposal template I’ve used for YEARS to present to potential clients. It had gotten stale and...
by Shane Shaps | Oct 19, 2020 | Social Media Marketing
Often I tell my clients, this is no time to be humble. So for just a moment today I’m going to take that advice and share some news with you: I’m good at what I do. I’m good at communicating, at solving problems, at making messages that matter. And I...
