by Shane Shaps | Aug 13, 2024 | Big Marketing Minute
The next couple of weeks I’m focused on what it means to outsource your social, what issues people usually want help with and what it looks like to work with our team. This week’s Big Marketing Minute is specifically on Meta. Business Manager, Ad Manager,...
by Shane Shaps | Aug 6, 2024 | Big Marketing Minute
You know, it was just last week we were talking about how social came to be – and really why it mattered back in the beginning. It allowed consumers to get to know the people behind the brands they love. It allowed communities to build around a person or group...
by Shane Shaps | Aug 1, 2024 | Big Marketing Minute
When I launched this business in 2008, paying for social media wasn’t even a “thing” yet. This was a free way – literally free – for companies to get in touch with their public. It offered a direct channel to customer service, a great way...
by Shane Shaps | Jul 23, 2024 | Big Marketing Minute
When people ask us what we do at Big Voice Social we have a simple description: we develop and implement brand personas, using social media platforms in the voice of our clients to serve as a true human behind the keyboard, building community, creating a groundswell...
by Shane Shaps | Jul 15, 2024 | Big Marketing Minute
This week’s Big Marketing Minute is a quick one but an important one. Did you know… approximately 75% of people watch videos on their phones on mute? Think about it… you might be in the backseat of an uber, or on public transportation, or waiting...
by Shane Shaps | Jul 1, 2024 | Big Marketing Minute
Last week, I took a break from blogposts and emails. My team had written such wonderful testimonials about our company that I thought I’d let those stand on their own. That’s not true. I just told a lie. I didn’t write a blogpost about the...