by Shane Shaps | Mar 1, 2024 | A note from Shane
You know what the best feeling is? Being able to say “thank you.” While I try to thank my team as often as I can, it’s nice to have a whole day around the opportunity to stop what I’m doing and take an entire inhale/exhale cycle and tell my...
by Shane Shaps | Feb 26, 2024 | Monday Marketing Minute
When we begin working with a client, they want to know when we will start publishing and engaging. The truth is usually “not yet.” For about the first month or so when we work with a client, there is planning and strategic work involved. Once we build a...
by Shane Shaps | Feb 19, 2024 | Monday Marketing Minute
Today I am out of the office so I’m coming to you from my alma mater, the University of Florida (Go Gators!). It’s been a fun weekend at a sorority reunion so it’s a good time to remind you that it’s important as your company continues to...
by Shane Shaps | Feb 12, 2024 | Monday Marketing Minute
Last week on the Monday Marketing Minute we talked about keeping things real and authentic. This week we are focused on one of the main pieces of your marketing strategy and that is your definition of your content pillars. When working with any client, one of the...
by Shane Shaps | Feb 5, 2024 | Monday Marketing Minute
If there’s one piece of social that is my favorite part, it’s the permission to be 100% authentically real. Social has always been about true conversation between people. It’s not meant to be shouting about your products and services at an audience. ...
